4x Increase in Reader Retention

PageTurn partnered with Scale to enhance its online presence and deepen audience engagement in the competitive digital reading space. We developed a content marketing strategy focused on storytelling, retention funnels, and emotional connection — helping readers discover, share, and stay loyal to the platform.

slide-1

Client

PageTurn

Industry

Digital Books

Timeline

10 Weeks

Challenge

While PageTurn had a growing user base, most readers dropped off after the first few visits. The challenge was to transform one-time visitors into consistent readers and community members who connected with the brand beyond the content itself.

Solution

Created a narrative-driven marketing campaign to enhance the reading experience.
Utilized engaging email journeys and themed content drops.
Featured reader spotlights to transform passive users into active fans.
Combined SEO storytelling, email marketing, and community growth tactics.
Established a lasting ecosystem of engagement.

+2.8x

overall engagement in 90 days

+65%

growth in organic followers

+40%

increase in website traffic

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Isabella Chen

Founder of Shellé

“Scale captured our essence perfectly. They turned our logo’s symbolism into a story people actually connect with. Every campaign feels true to who we are.”

Explore more Work

Explore more of our work and see how we’ve helped other brands achieve remarkable results.

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2.8x Engagement Growth

Shellé partnered with Scale to build a fashion identity that stands out in a saturated market. Inspired by the brand’s snail-shaped logo, we crafted a visual language that embraced the idea of “slow fashion, strong impact.” From brand storytelling to social strategy, our approach blended aesthetic minimalism with emotional connection — helping Shellé transform curiosity into community.

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slide-1

4x Stronger Community Growth

Collabra partnered with Scale to enhance its community platform through a unified brand identity. The four-hand circle logo symbolized connection, transforming it into a living expression of collaboration and trust.

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Ready to Scale
Your Brand?

Let’s build something that drives real growth and lasting impact.